Why this transition
The moment I realized I wanted to work in product
The moment I realized I wanted to work in product
Inside homebuilding, I kept seeing the same pattern: buyers were making emotional, expensive decisions while information lived across disconnected teams, spreadsheets, emails, and waiting periods. I could design a beautiful room, but the bigger opportunity was the system around the decision. That is what pulled me toward product management — not leaving design behind, but applying the same empathy and structure to experiences that need to work better for everyone involved.
Inside homebuilding, I kept seeing the same pattern: buyers were making emotional, expensive decisions while information lived across disconnected teams, spreadsheets, emails, and waiting periods. I could design a beautiful room, but the bigger opportunity was the system around the decision. That is what pulled me toward product management — not leaving design behind, but applying the same empathy and structure to experiences that need to work better for everyone involved.















